81.
Casos para el análisis de mercados e inversiones / Alejandro Mungaray, Patricia Moctezuma y Ramon de Jesus Ramírez.
by Mungaray, Alejandro | Moctezuma, Patricia.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mexico : Trillas, 1995Availability: Items available for loan: Cartagena [Call number: 658.83 M85c] (1).
82.
Manual de Investigación de mercados : compilación y ampliación temática / Blanca Nubia Zapata Ríos.
by Zapata Ríos, Blanca Nubia.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Valledupar, Cesar : Universidad Popular del Cesar, 2015Availability: Items available for loan: Cartagena [Call number: 658.83 Z35] (1).
83.
Variables psicologicas en la mercadotecnia / Laszlo Berenyi , Rosa E. Monroy.
by Berenyi, Laszlo | Monroy, Rosa E.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mexico : Trillas, 1986Availability: Items available for loan: Cartagena [Call number: 658.834 B37v] (1).
84.
Estudio de los mercados / Edward A. Duddy, David A. Revzan.
by Duddy, Edward A | Revzan, David A.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Ediciones Omega, 1961Availability: Items available for loan: Cartagena [Call number: 658.835 D83e] (1).
85.
Teoria y problemas de mercadotecnia / Herbert F. Holtje.
by Holtje, Herbert F.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mexico : McGraw-Hill Interamericana, 1982Availability: Items available for loan: Cartagena [Call number: 658.835 H758m] (1).
86.
Sistemas de distribucion / John F. Magee.
by Magee, John F.
Edition: 2a ed.Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Buenos Aires : Libreria El Ateneo, 1976Availability: Items available for loan: Cartagena [Call number: 658.84 M14s] (1).
87.
El mercader de Dios : las siete respuestas para un gran vendedor / Enrique Villarreal.
by Villarreal, Enrique.
Edition: 1a ed.Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Grijalbo, 2009Availability: Items available for loan: Cartagena [Call number: 658.85 V713] (1).
88.
Como se comportan los consumidores : psicología del gasto / Steuart Hendersorn Britt , Pedro Prat Gaballi.
by Britt, Steuart Hendersorn | Prat Gaballi, Pedro.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Editorial Hispano Europea, 1962Availability: Items available for loan: Cartagena [Call number: 658.8701 B74c] (1).
89.
Las 11 leyes inmutables de la creacion de marcas en internet / Ries, Al.
by Ries, Al | Ries, Laura.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Edicione Deusto, 2006Availability: Items available for loan: Cartagena [Call number: 659 R43l] (1).
90.
Apuntes sobre mercadeo audiovisual / Fabio Medellin V.
by Medellin V., Fabio E.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Corporación Universitaria Minuto de Dios, 2008Availability: Items available for loan: Cartagena [Call number: 791.43 M467] (1).
91.
El consumidor y los contratos en internet / Andrea Burgos Puyo
by Burgos Puyo, Andrea.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Universidad Externado de Colombia, 2007Availability: Items available for loan: Barranquilla [Call number: 346.024 B957] (1).
92.
Bueno, bonito y carito : como diferenciarse para dejar de competir por precio / David Gomez
by Gomez, David.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Ediciones B, 2016Availability: Items available for loan: Barranquilla [Call number: 658.816 G633b] (1).
93.
Asesoria y venta de productos y servicios para imagen personal / Deborah Sanz Ejarque
by Sanz Ejarque, Deborah [autora] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: España: Videocinco, 2012Availability: Items available for loan: Barranquilla [Call number: 658.85 S238] (1).
94.
Principios básicos en la elaboración de los planes de mercadeo / Héctor Eloy Herrera Hoyos.
by Herrera Hoyos, Héctor Eloy.
Material type: ; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Valledupar : Unicesar, 2018Availability: Items available for loan: Cartagena [Call number: 658.8 H433] (1).
95.
Televisión digital terrestre : una evaluación de los estándares en el ámbito Colombiano / Ricardo Javier Arjona Angarita.
by Arjona Angarita, Ricardo Javier.
Material type: ; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Barranquilla : Corporación Universitaria de la Costa, 2008Availability: Items available for loan: Cartagena [Call number: 621.388 A719] (1).
96.
Principios basicos en la elaboracion de los planes de mercadeo / Hector Eloy Herrera Hoyos.
by Herrera Hoyos, Hector Eloy.
Material type: ; Literary form:
Not fiction
; Audience:
General;
Publisher: Valledupar : Unicesar, 2018Availability: No items available
97.
Plan de negocio para pequeñas empresas / Juan Antonio Flórez Uribe.
by Flórez Uribe, Juan Antonio.
Edition: Segunda edicion.Material type: ; Literary form:
Not fiction
; Audience:
General;
Publisher: Bogotá : Ediciones de la U, 2015Availability: Items available for loan: Cartagena [Call number: 658.11 F634] (1).
98.
Gerencia del servicio : la clave para ganar todos / Jorge Eliécer Prieto Herrera.
by Prieto Herrera, Jorge Eličer.
Edition: Tercera edicion.Material type: ; Nature of contents: ; Literary form:
Not fiction
; Audience:
Adult;
Publisher: Bogota : ECOE, 2014Availability: Items available for loan: Cartagena [Call number: 658.812 P949] (1).
99.
Database marketing [electronic resource] : analyzing and managing customers / Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin.
by Blattberg, Robert C, 1942- | Kim, Pyo ng-do, 1958- | Neslin, Scott A, 1952- | SpringerLink (Online service).
Material type: ; Format:
electronic
available online
; Literary form:
Not fiction
New York : Springer, 2008 Publisher: 2008Online access: <img src="/screens/gifs/go4.gif" alt="Go button" border="0" width="21" height="21" hspace="7" align=middle"> Vea este libro electrónico Availability: Items available for loan: Cartagena [Call number: 658.872 B644] (1).
100.
Fundamentos de marketing / Philip Kotler, Gary Armstrong ; tr. Roberto Escalona García.
by Kotler, Philip | Armstrong, Gary | Escalona García, Roberto [traductor.] .
Edition: Sexta edición.Material type: ; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: México : Pearson Educación, 2003Availability: Items available for loan: Cartagena [Call number: 658.8 K87] (1).
